Journalism.co.uk: VNU launches blog platform
"Tech news network VNU has introduced a branded blogging platform for UK readers in an attempt to build loyalty among its tech-savvy and literate audience. The initiative offers readers a free blog tool so they can contribute their own stories and comments to the VNU community. Journalists at VNU have been using blog formats since mid 2004. Silicon Valley Sleuth and IT Sneak typically generate between 8-10,000 page impressions each week and also help feed new ideas and leads to VNU's journalists."
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